Burpple App Growth: Over 150,000 Food Moments In More Than 3,300 Cities

By on November 23, 2012

Burpple food app is beautiful and now even more useful. The new Explore feature in its latest app release (v1.2) makes it easier for people to discover good food and like-minded foodies. Whereas foursquare’s Explore recommends places, Burpple recommends good food (photos posted by its community).

In the totally revamped Explore page, a user can find collections like What’s Good Nearby, Suggested Users, and Top Picks. Top Picks, for example, lists food recommendations and the list is based on the user’s current location. Using your GPS, the app can also guess which restaurant you are at and show you what others have eaten, liked and commented. A StumbleUpon-sort button on Burpple would be nice to aid serendipitous discovery.

Top Picks Collection on Burpple


Burpple has created some nifty app interface designs and good designs define its personality. And its community seems to reciprocate by posting highly attractive food photos. There are no filters (yet) but the app can auto-post food postings from your Instagram account.

It is a pleasant experience to open up the app each day and browse through the many beautiful food photos posted by the Burpple community. For me, discovering and learning new dishes from around the world is the best use case for the app.

Seven months old after launch, the Burpple app now has over 150,000 moments posted from over 3,300 cities in 115 countries (see infographic below). Top cities include Bangkok, Beijing, Kuala Lumpur, Singapore, Jakarta, Melbourne, San Francisco, and Tokyo. Dinners made up 40% of the total food moments on Burpple.

Burpple is based in Singapore. It was founded by Elisha Ong, Dixon Chan, and Daniel Hum and they have officially launched the app on May 8, 2012. The privately funded startup now has a team of six.

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