Over 111 million Facebook users in Asia on New Year’s Day; Slowing growth, Indonesia widens lead and South Korea on hyper-growth

By on January 1, 2011

As of January 01 2011, there are a total of 111.9 million Facebook users in Asia. The social network added almost 20 million new Asian users in the Quarter 4 2010. After increasing by 10 million users in the month of October 2010, Facebook experienced growth slow down between November 2010 and December 2010. Nevertheless, Facebook population grew by 21.4% in Asia in the last quarter of 2010.

In November 2010, Indonesia overtook the UK to become the world’s second largest market for Facebook (behind the United States.) In Quarter 4 2010, over 5 million new users from world’s fourth most populous nation joined Facebook. Indonesia also widened its gap with second-place Philippines over the last 3 months. In November 01 2010, the gap between Indonesia and second-place Philippines was 11,901,900 users. Now, the gap is 13,227,560.

Today, there are over 32 million Indonesians using Facebook. Philippines is behind Indonesia, with over 18 million, followed by India (16.9 million), Malaysia (9.5 million) and Taiwan (8.7 million).

Facebook Population in Asia
Total Users (as of January 01 2011 and October 01 2010) and Total New Users

Rank Country Jan 01 2011 Oct 01 2010 Total New Users
1 Indonesia 32,129,460 26,598,240 5,531,220
2 Philippines 18,901,900 16,349,240 2,552,660
3 India 16,915,900 13,541,680 3,374,220
4 Malaysia 9,544,580 8,136,780 1,407,800
5 Taiwan 8,751,340 7,059,000 1,692,340
6 Thailand 6,914,800 5,376,700 1,538,100
7 Hong Kong 3,673,580 3,306,420 367,160
8 Pakistan 3,145,9400 2,409,800 736,140
9 Singapore 2,437,520 2,273,440 164,080
10 South Korea 2,321,840 1,454,740 867,100
11 Japan 1,801,000 1,411,260 389,740
12 Vietnam 1,799,920 1,270,560 529,360
13 Bangladesh 1,175,140 972,040 203,100
14 Sri Lanka 758,660 669,860 88,800
15 Nepal 680,400 569,100 111,300
16 Macau 219,840 211,040 8,800
18 Cambodia 197,240 130,680 66,560
17 Brunei 194,580 169,240 25,340
20 Afghanistan 91,000 62,900 28,100
19 Maldives 89,760 81,200 8,560
21 Mongolia 85,520 59,460 26,060
22 Laos 37,500 28,620 8,880
22 Bhutan 37,500 31,080 6,420
TOTAL 111,904,920 92,173,080 19,731,840
source: Facebook.com and GreyReview.com

In Quarter 4 2010, Facebook users in South Korea grew by 60%. South Korea is poised to overtake Singapore to rank 9th in the Facebook in Asia list. Second fastest growing Asian nation on Facebook is Cambodia at 51%, followed by Afghanistan (45%), Mongolia (44%) and Vietnam (42%). All countries experienced double-digit growth in Q4 2010, except Singapore (7.2%) and Macau (4.2%).

Top 10 Facebook Users Growth Rate in Asia
Between October 01 2010 and January 01 2011

Rank Country Quarterly Growth
1 South Korea 60%
2 Cambodia 51%
3 Afghanistan 45%
4 Mongolia 44%
5 Vietnam 42%
6 Laos 31%
7 Pakistan 31%
8 Taiwan 29%
9 India 25%
10 Thailand 24%
source: Facebook.com and GreyReview.com






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